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Guidance for growing your way

From driving demand to simplifying operations, there's a lot to balance when it comes to your business. Here's a round-up of tools and insights to help you stay ahead in a changing world.

Best practices

Strategies for building, selling and marketing your business your way.

10 types of sales promotions every business should run

Sales promotions are a reliable way to attract new customers, increase average order value (AOV) and improve brand loyalty. Explore strategies for 10 types of promotions that can help your business stand out across channels and positively influence purchasing behaviours.

What is a chargeback? How they work and how to dispute one.

Chargebacks are a costly reality for businesses of all types and sizes, but they can be avoided with the right procedures in place. Learn more about the chargeback process, how chargebacks can affect your business, ways to prevent them, and how to dispute them when they occur.

What is physical distribution?

Getting products from a fulfilment network to a customer's door is a challenging process. Learn how a strategic approach to physical distribution can help your business navigate the last mile of delivery and meet rising expectations for convenience.

How to make an outstanding restaurant menu

A restaurant menu is far more than a list of offerings – it's a vital branding tool and money-maker. Find out how to create a menu that captures attention and drives orders across channels with insider tips from an expert at Uber Eats.

Restaurant technology: Picking the right tech stack

In an industry defined by frequent change, the right set of technology tools can help restaurants meet the demands and challenges of the moment. Find out how to assemble a strategic tech stack to streamline operations, manage staff and delight customers.

What is BOPIS? Buy online, pick up in-store.

For customers who enjoy the convenience of making purchases online and the security of picking up orders in-store, BOPIS offers the best of both worlds. Find out how your business can benefit by enabling this hybrid shopping method.

What is a KDS? A restaurant's guide to kitchen-display systems

A kitchen-display system (KDS) is a digital replacement for paper tickets to help your restaurant keep track of and prepare orders from multiple channels. Explore the benefits of using a KDS and how to choose the right product for your business.

What is AOV? And how can I increase it for my business?

Paying attention to your average order value (AOV) can help you allocate your marketing budget strategically and improve your bottom line. Find out how to calculate AOV and incentivise customers to spend more each time they shop with you.

Beginner's guide: 8 types of digital advertising

Digital advertising offers precise audience targeting, cost-effectiveness and real-time performance tracking, making it a powerful marketing tool. Find out more about the main solutions your business can use to achieve a wide range of goals.

What is on-demand delivery? Understanding express and same-day delivery options

In a world where building customer loyalty is challenging, on-demand delivery can be a game-changer. Explore different on-demand delivery options, how they work, and the powerful benefits your business can experience by offering this service.

A guide to restaurant marketing basics

With the food service industry booming, restaurants need to find ways to stand out from the competition. Get insights on restaurant marketing best practices from two experts and Uber Eats, including ways to increase your visibility and drive orders on third-party delivery platforms.

What is an order management system, and why is it critical for your business?

In an era where customers can order from restaurants on multiple platforms, an order-management system (OMS) can be a game changer for operators. Explore how an OMS works and ways it can streamline operations while improving your bottom line.

What is a courier service?

By working with a courier service, businesses can meet growing demand for fast delivery. Find out more about courier services, how they compare to more traditional carriers, and ways to evaluate if they might be a good fit for your business.

5 Best data visualisation tools for small businesses

Find out more about 5 data visualisation tools that are designed to help small businesses identify key trends, optimise strategies and achieve better results.

Types of restaurants: A guide to restaurant models and concepts

For entrepreneurs, this is an exciting time to open or expand a restaurant. As you build your business, explore popular restaurant concepts and models to choose from, along with considerations to ensure they run smoothly.

How to measure customer satisfaction

Satisfied customers are the foundation of any successful business. Find out how different metrics and methods can help you measure – and improve upon – customer satisfaction.

What is data visualisation? 8 essential types for businesses

Data is the key to smarter business decisions. Explore how different types of data visualisation can help you process large amounts of information, spot trends and improve your overall performance.

How to get more reviews for your business

Online customer reviews are one of the most powerful ways to build brand awareness and earn customer trust. Find out how to ask for, manage and get more reviews across channels.

6 tips for managing omni-channel grocery inventory

Now that many consumers prefer to buy groceries online, retailers need to take an omni-channel approach to inventory management. Explore 6 strategies for managing this process effectively.

6 strategies for effectively engaging with customers

Effective customer engagement goes beyond the transaction of a sale. Explore ways to build rapport and interact more meaningfully with your customers.

10 ways to promote and advertise your business

You don't need an unlimited budget or dedicated team to promote your business effectively. These 10 tactics can help you reach more customers online and in your community without breaking the bank.

Omnichannel grocery: a grocer's guide to staying competitive

A strong omni-channel grocery strategy meets your customers where they are, without sacrificing quality. Explore 4 ways to create a seamless, consistent experience across your in-store and online channels.

Restaurant guide: 4 tips to prepare for summer dining

The summer months can be some of the busiest for restaurant operators. Set yourself up for success with strategies to streamline your operations, attract new customers and create a memorable dining experience.

6 essential marketing tools for small businesses

Working at a small business, it's important to find ways to do more with less. Explore different types of marketing tools that can help you drive growth while streamlining costs and operations.

4 effective ways to increase customer satisfaction

Customer satisfaction is the key to earning a strong brand reputation and winning repeat business. Explore ways to go above and beyond your product experience to build a happy customer base.

Restaurant data analytics: How to turn insights into action

Find out how leveraging data analytics at your restaurant can help you drive sales, manage the customer experience and control operations more strategically.

Fulfilment rate 101: How to maximise every grocery order

Find out how monitoring your online fulfilment rate can help you manage inventory more effectively, improve customer experience and capture more revenue.

What is a virtual restaurant (and how do I start one)?

Explore how virtual restaurants – delivery-only concepts – can help you grow sales and experiment with new menu items directly from your existing kitchen.

A guide to the retail customer experience

From your in-store atmosphere to the online shopping and delivery options you offer, explore strategies for building a strong customer experience at your retail business.

What is last-mile delivery? The problem and solutions

Getting products to their final order destination is often easier said than done. Learn more about the challenges of last-mile delivery and emerging solutions that can help businesses overcome them.

8 effective grocery shop marketing strategies

When it comes to grocery shopping, customers have no shortage of options at their fingertips. Explore 8 effective marketing strategies that can convince customers your shop is the best option for meeting their grocery needs.

How new restaurant technology can improve the customer experience

Using the latest restaurant tech is critical for delivering consistently great customer experiences. Find out how to be strategic so you're equipped to meet evolving expectations.

Building a unified brand experience across channels

Today, customers can interact with your business in a number of ways – from in-store visits to online orders. Creating a positive experience across these touchpoints can go a long way towards improving brand loyalty. Find out how.

How to respond to a bad review

Bad reviews hurt, but ignoring them can do more harm than good. Explore best practices and templates that can help you respond to bad reviews and safeguard your reputation with customers.

What is white-label delivery?

With a white-label delivery solution, your business can add on-demand delivery to your own website or app – delighting loyal customers and streamlining operations in the process. Find out more.

What are KPIs in business?

Find out how to establish key performance indicators (KPIs) at your business, and why tracking them over time can help you make more informed, data-driven decisions.

How to create a restaurant marketing plan

A smart marketing strategy is the best way to bring in new customers and stay top-of-mind for those who already like you. Find out how to create a marketing plan that contributes to your restaurant's growth.

Best delivery options for small businesses

For small businesses, offering delivery gives you the chance to reach a larger customer base and drive new sales. Explore some of the main delivery options that can help your business grow.

6 effective ways to say thank you to customers

Saying thank you to your customers isn't just a nice thing to do; it's also smart business. From notes to discounts, here are 6 effective ways to show your appreciation.

How to track business expenses: 6 steps to follow

Tracking expenses is a fundamental part of running an efficient business. Discover 6 steps to help you track your business expenses easily and accurately.

How to increase restaurant sales: 13 practical ideas

All business owners can agree that it never hurts to drive more purchases. Here are 13 practical ideas you can try in your restaurant to increase sales and make a meaningful impact against your revenue goals.

How to partner with a third-party delivery platform

Customers want to experience their favourite products in the comfort of their own spaces, and it's in your best interests to meet that demand. Explore how to use third-party delivery platforms to grow your business.

How to build customer loyalty and trust in your business

A customer who makes one purchase is worth something – but a customer who keeps returning is worth much more. Get 6 strategies to improve trust in your business and gain loyal customers.

Small business marketing: 21 ways to grow your business

There have never been more opportunities to market your small business. Explore effective strategies to get noticed, attract more customers and drive sales.

Types of POS systems for restaurants, retail and beyond

There's no one-size-fits-all solution when choosing a point-of-sale system. Find out how to pick one that aligns with your goals.

Merchant tips

Grow Together is a series where you can learn directly from industry peers. Inspire new ways to drive growth with creative tips and tricks from businesses like yours.

Hawaiian Bros: Spreading aloha and growing with purpose

Hawaiian Bros is spreading the Aloha Spirit one plate lunch at a time. Explore how this national sensation scales with purpose, builds community and drives growth through creative marketing opportunities on Uber Eats and beyond.

White Castle and Coca-Cola: Raising the bar for online delivery menus

Find out how White Castle and Coca-Cola work together to satisfy customers' cravings by building a food and beverage menu that shines in the digital space.

Alliance Hospitality Group: Powering growth through partnership

Find out how Amber Jamal Eckerlund, Director of Marketing at Alliance Hospitality Group, works hand in hand with her dedicated Uber Eats account manager to build standout digital shopfronts.

Brasa Peruvian Kitchen: Where delivery drivers are treated like family

At Brasa Peruvian Kitchen, it's all about the people. Read why founder and CEO Michel Falcon is building a partner-centric culture that empowers delivery drivers.

Reports and more

Explore free resources and tools to help you manage and grow your business more effectively.

Webinar: Tactics and strategy for delivery platform marketing

Get exclusive marketing tips from Shake Shack on how to create eye-catching shopfronts on third-party delivery platforms that generate demand and incentivise customers to continue ordering.

Webinar: Why white-label delivery?

Find out how One-Table Restaurant Brands (OTRB) uses Uber Direct as a white-label delivery solution across its 2 restaurant concepts to enhance the customer experience, deepen brand loyalty, grow sales and control costs.

Uber Report: The new brand builder

Explore a survey detailing how offering on-demand delivery can help businesses of all sizes grow customer trust, build brand loyalty and drive growth.

2022 Merchant Impact Report

Find out how small- and medium-sized businesses are partnering with Uber to grow sales, stay connected to customers and make an impact in local communities.

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