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Flexible pricing and fees to help you reach your goals

Grow your business your way with flexible and transparent pricing options that are within your control.¹

Marketplace pricing

Expand your reach and increase brand visibility by offering customers delivery and collection in the Uber Eats app. The Uber Eats service fee is calculated using the fee percentages below, which vary depending on the option you choose (does not include VAT).

Uber Delivery



30%
Delivery Fee



Make use of our network of delivery people to deliver
The same Uber Eats Fee applies to virtual restaurants

Self-Delivery





13%
Delivery Fee



Take control of the customer experience and use your own delivery staff
You can also use your own delivery staff for virtual restaurants

Pick-up (non-delivery)



13%
Pickup Fee



Give customers more choice; allow customers to collect from your restaurant
Collection is not available for virtual restaurants

Activation fee


£650 (excl. VAT)
Initial Fee



Initial activation fee includes the following:

Tablet
Printer
Menu creation
Professional photography
Window sticker
Welcome pack
Activation training call
Learn more about the opt-out options & fee adjustments.²

Uber Direct pricing


Offer local on-demand delivery from your own website, app or phone.

Fee

You pay a fee for each delivery, which includes a Delivery Fee and any other applicable charges. If you’re placing a delivery request through a third-party platform, that third-party platform provider may collect the fee.

Value

Use Uber's network to fulfil same-day delivery orders without listing on the Uber Eats app.

Best for

Businesses that want to offer fast delivery while maintaining control over customer interactions.

Explore solutions in more detail

    • Lead generation services
    • Facilitation of delivery and/or collection services
    • Order management and tracking
    • Payment processing
    • Access to performance data, sales analytics and insights
    • 24/7 customer support for your business, your customers and delivery people in Uber’s network
  • Uber One is a paid membership programme that offers members specific benefits and discounts that can be applied to eligible orders via the Uber Eats app. These benefits and discounts may or may not apply to your restaurant at Uber Eats' discretion.

¹The pricing plans shown on this page are only available in the United Kingdom. If you are outside the United Kingdom, please update your location and language preferences at the bottom of this page to see the pricing plans available to you.

²We understand that every business is unique, and you may not need all the services included in the activation fee. To better suit your specific needs, we offer the option to opt out of certain benefits or assets. If you choose not to make use of specific services such as menu photography or equipment, the activation fee can be adjusted accordingly, which may reduce your initial costs. Please note that opting out of certain services may affect your operational efficiency and customer experience.

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