Deliver from your channels with Uber Direct
Access Uber’s global network of couriers to offer same-day local delivery of orders received through your own website, app, or phone.
What is Uber Direct?
Uber Direct is an on-demand delivery solution for businesses taking orders through their website, app, or phone. Available in more than 24 countries with features like live order tracking and proof of delivery, Uber Direct helps you provide an excellent delivery experience to your customers.
Power delivery your way
Provide fast, quality delivery
Your customers can choose on-demand, same-day delivery, or even schedule a delivery up to 30 days in advance.
Customize your delivery solution
Choose how you integrate; select industry-specific services; and control branding, timing, and proof-of-delivery options.
Reach customers where they are
With Uber Direct available in 2 dozen countries, you can reach customers reliably with our delivery options.
Access Uber's network of couriers
The Uber platform connects your orders with quality couriers available in your area.
Unlock enterprise efficiency and cost savings
Scale delivery with commission-free pricing, real-time updates, pickup verification, and batching tools to help fulfill more orders with fewer resources.
Pay a fee per delivery—no commissions
Uber Direct is a cost-effective way to get your products delivered and meet your customers’ expectations.
Pricing as low as JPY690 per delivery.¹
How it works
Step 1: Sign up or integrate
Connect Uber Direct to your POS, website, or app to activate through one of our partners, or sign up on the dashboard. You can offer your customers delivery in under 2 hours, on the same day, or scheduled up to 30 days in advance.
Step 2: Receive orders
Customers place orders through your ordering channels.
Step 3: Dispatch with Uber
Uber automatically offers the order to nearby couriers.
Step 4: Courier completes the delivery
Your customer receives their order quickly and easily.
Step 5: Track and optimize
Use real-time tracking and analytics to monitor delivery performance and improve operations.
Benefits of Uber's courier network
8.5M
Monthly active drivers and couriers²
81%
Orders completed in 45 minutes or fewer³
<2%
Uber cancellation rate³
Launching a new service with Uber Direct
Shinseido Pharmacy in Fukuoka partners with Uber Direct to solve a critical social challenge in Japan: medicine shortages at pharmacy stores. By leveraging Uber Direct, Shinseido can quickly transfer prescription drug inventory between its stores, ensuring that patients receive their medicine without delay. This initiative not only addresses the nationwide issue of supply imbalance in pharmacies but also provides vital support for elderly patients and busy parents who depend on timely access to their prescriptions.
Trusted across industries
Every business type runs differently. That’s why our solutions flex to fit the way you deliver.
For restaurants
Serve quality food beyond your doors
Whether it’s getting a meal delivered on-demand or catering a large function, Uber Direct helps you deliver quality meals flexibly, without the commitment of dedicated couriers.
For grocers
Delivery for fresh items
Uber Direct enables delivery for online supermarket orders placed from physical stores, assigning both 2-wheel and 4-wheel drivers to transport fresh items and complete each delivery according to your specific requirements.
For retailers
Last-mile delivery for your local customers
Delight your local customers and build loyalty with same-day, scheduled, or even on-demand deliveries.
Simplify your setup with one of our integration partners
Our trusted partners help you connect your sales channels, POS, and delivery operations.
Own your delivery experience, starting today
Put your brand in front—with convenient delivery, lower costs, more flexibility, and the power of Uber’s network of couriers behind you.
Frequently asked questions
- What is Uber Direct?
Uber Direct is a local delivery platform for businesses of all sizes and across all industry verticals. Merchants can offer on-demand delivery to their customers directly from their own channels.
- Who is Uber Direct for?
Uber Direct is for merchants who are looking to drive revenue by offering on-demand delivery directly from their own sales channels (such as website, app, and phone).
- How am I priced for Uber Direct?
Pricing for Uber Direct is per delivery only—there are no startup costs, commissions, or monthly minimums. Per-delivery pricing will vary based on the Uber Direct products you use, such as your channel partner and delivery mileage.
- What types of items can be delivered using Uber Direct?
Packages as large as a suitcase and as heavy as 50 pounds.
Packages for almost every consumer end market, including grocery, retail, restaurant, liquor, pet supply, flower, and more.
Note: some item types (such as pharmaceuticals, alcohol, and tobacco) may be restricted depending on your geography.
- What is the difference between Uber Direct and Uber Eats?
Uber Direct is a white-label solution that allows merchants to add on-demand delivery to their own website, app, or other sales channels.
Uber Eats is an online marketplace where merchants are listed side by side offering their products to customers for delivery or pickup.
Many merchants drive revenue by using Uber Direct and Uber Eats together. Uber Direct empowers merchants to serve their loyal customer base by offering delivery to those who order directly through the merchant’s own sales channels. Uber Eats connects merchants with new customers they may otherwise never have had the chance to serve.
- How does customer support for Uber Direct work?
There are 2 options for support:
Brand-managed support: You or your support team own and manage the relationship with your customers and will contact Uber Support on their behalf.
Uber-managed support: Uber Support works directly with your customers for live order support and to initiate refunds (note: currently, Uber does not refund the customer; we will only inform you about the refund decisions and amount). Additional charges may apply for this option.
- How far can I deliver with Uber Direct?
Uber Direct typically supports deliveries within a radius of 5km in serviceable locations, but we can deliver longer distances depending on your needs. When you speak with an Uber Direct representative, please discuss your delivery radius needs.
Guidance and tips
Already an Uber Direct customer?
¹Your rates may be higher or lower depending on your order type, distance, speed of delivery (express, same-day, next-day, scheduled), integration type (channel partner, API, dashboard), market region, and other factors.
²Global figure. As of March 2025.
³Global figure. Data from January 2023 to December 2023.
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