Get Uber Direct: branded by you, delivered with Uber.
Offer on-demand delivery from your own website or app. Pay a fee per delivery. No commissions.
What is Uber Direct?
Add fast and reliable local delivery to your own sales channels with Uber Direct. Receive orders directly from your app or website or by phone, and get your goods delivered with Uber's global courier network.
Benefits of Uber Direct
Whether you’re a retail store, grocer, restaurant, or any other business, you can use Uber Direct to offer delivery within a native brand experience. Build loyalty by owning your customer relationship and data. Plus, unlock potential revenue by using Uber Direct along with the Uber Eats marketplace.
Fast and reliable
Give your customers what they want when they want it. Delight them by offering greater delivery flexibility, real-time delivery information, and ensuring delivery verification.
Price transparency
Pay a fixed rate for distances, without any commissions. Control your margins by bearing the costs or passing them on to your customers.
Easy integration
Create your account to start using our delivery service through the Uber Direct control panel. You can also integrate directly into our API or connect through an aggregator for automatic deliveries.
Pay a fee per delivery—no commissions
Uber Direct is a cost-effective way to get your products delivered and meet your customers’ expectations.
Pricing as low as 5.20€ for delivery.**
Flexible delivery options for your customers
Express delivery
When your customers need it as soon as possible, offer the option of delivery in less than 45 minutes.
Same-day delivery
Schedule deliveries within 30 minute time slots on the same day.
Scheduled delivery
Allow your customers to plan delivery up to 30 days in advance.
Choose the option that’s best for you
Select an integrated technology solution that works for your business. Switch whenever you want—Uber Direct can evolve to meet your delivery needs.
Platform partners
For businesses offering any amount of deliveries per month
- Activate through your existing POS, OMS, or other platforms for automated order processing
- Easy onboarding
- Technical integration through your platform partner
Direct API
For businesses with 1,000+ deliveries per month
- Integrate with the Direct API for automated ordering processing
- Technical integration is required
Direct dashboard
For businesses with less than 1,000 deliveries per month
- Use the Uber Direct Dashboard for manual order processing
- Easy onboarding
- No technical integration
Already an Uber Direct customer? Log in here.
How Uber Direct works
Offer delivery through your channels
Provide your customers with multiple delivery options from your app, website, or phone channels.
Request delivery through our platform
Send delivery requests by connecting with your existing POS or OMS, using the Uber Direct dashboard, or integrating with the Uber Direct API.
Fulfill delivery orders
Once confirmed, get your products delivered based on your customers’ preferences. Share real-time updates, estimated time of arrival (ETA), and live location tracking with your customers by text.
Access technical support for troubleshooting. And resolve your customer issues quickly through Uber’s merchant support.
Meet the businesses growing with our platform
“We want control of our retail experience from start to finish, in-store and online. We chose Uber Direct for same-day deliveries because we know they will deliver an excellent experience that fits with our brand.”
Adrian McKenzie, Senior Manager of eCommerce, EB Games
“Uber Direct makes it easier to deliver to our loyal customers who order directly from our website or app.”
—Jarrod Bravo, Director of Operations, Salad House
Get started with Uber Direct
Grow your business with Uber Direct and Uber Eats
Whether you’re looking to generate more demand or add to your delivery capabilities, partner with us using one service or a combination of services. Expand your reach by listing your business on the Uber Eats marketplace, and give your customers a fast and reliable way to get your products from your channels using Uber Direct.
Uber Eats marketplace
- Offer online ordering and delivery by listing your business on the Uber Eats marketplace
- Reach new customers on the Uber Eats marketplace
- Pay a percentage Marketplace Fee for delivery and pickup orders
Uber Direct
- Offer delivery through your own channels by using Uber Direct
- Build a direct relationship with regular customers and meet their demand through your sales channels
- Pay a Delivery Fee for delivery orders
Frequently asked questions
- Who is Uber Direct for?
Uber Direct is for merchants who are looking to drive revenue by offering on-demand delivery directly from their own sales channels (e.g. website, app and phone).
- How am I priced for Uber Direct?
Pricing for Uber Direct is per delivery only - there are no start-up costs, commissions, or monthly minimums!
Per delivery pricing will vary based on the Direct products you use, your channel partner, delivery mileage, and more. Fill out this form to learn more.
- What can I send using Uber Direct?
Packages may weigh up to ~20 kg.
Uber Direct delivers packages for almost every consumer end market - including grocery, retail, restaurants, liquor, pet supplies, flower shops and more!
Some item types (e.g. pharmaceuticals, tobacco) may be restricted depending on your geography.
- What is the difference between Uber Direct and Uber Eats?
Uber Direct and Uber Eats are two ways Uber helps merchants provide the convenience of delivery to their customers.
Uber Direct is a solution that allows merchants to add on-demand delivery to their own website, app, or other sales channels.
Uber Eats is an online marketplace where merchants are listed side-by-side, offering their products for delivery and pick-up for customers.
Many merchants drive revenue by using both Uber Direct and Uber Eats together. Uber Direct empowers merchants to serve their loyal customer base by offering delivery to those that order directly via the merchant’s own sales channels. Uber Eats connects merchants with new customers they may otherwise never have the chance to serve.
- How does support work for Uber Direct?
You have two options for customer support:
- Uber-managed support: Ensure your customers can resolve delivery issues quickly when you subscribe to Uber-managed customer support.
- Supplemental support: Provide customer support directly, and only escalate issues to Uber support from your support team as needed.
- How far can I deliver with Uber Direct?
Uber Direct typically supports deliveries within a radius of ~6kms in serviceable locations. However, we can deliver further depending on your needs. When you speak with a Uber Direct representative, please bring up your delivery radius needs.
- How do I sign up for Uber Direct?
Please fill in our intake form so our Uber Direct experts can reach you on gaining access to Uber Direct! If you use a channel partner such as a POS or online ordering system (e.g. Square, Olo, Bringg, ChowNow), you may also ask your channel partner directly for integration options into Uber Direct or fill out the intake form.
Already an Uber Direct customer?
*Offer limited to first-time Uber Direct users only and valid 14 days from sign up. Offer valid for up to 5 completed deliveries with Uber Direct. Credit will be applied to your billing statement within 24 hours after trip completion. Offer is non-transferable. Offer not valid on canceled trips. Canceled deliveries shall still be subject to any applicable cancellation fees. Offer availability may vary by location. Offer and terms are subject to change or cancellation.
**Your rates may be higher or lower depending on your order type, distance, speed of delivery (express, same-day, next-day, scheduled), integration type (channel partner, API, dashboard), market region, and other factors.
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