Make online ordering work for you
If you’re not online, you’re missing out. Creating your own online ordering channel makes it easier to meet demand, keep more of the profits, and build loyalty—without the extra fees.
What you get with online ordering
Higher margins
Skip the commissions. Keep more of what you earn with direct, commission-free ordering.
Customer loyalty
Own the relationship. Build repeat business with access to customer data for marketing and loyalty programs.
Streamlined operations
Integrate with your POS and streamline order flow to reduce errors and kitchen stress.
Brand ownership
Create a fully branded experience that reflects your restaurant’s look, feel, and voice—online and off.
Seamless delivery
Uber’s courier network ensures fast, professional fulfillment without managing in-house drivers.
Getting started with online ordering
Launching an online ordering site is a breeze. You can use Uber’s industry leading platform partners or Webshop, which is free with your Uber Eats marketplace account.
Uber’s online ordering platform partners
ChowNow offers commission-free online ordering solutions that allow independent restaurants to accept orders directly through their own websites and branded apps. With marketing tools, full access to customer data and 24/7 support, ChowNow helps businesses build stronger relationships with their patrons.
Deliverect Direct centralizes digital orders across all channels while giving you 100% customer data ownership. Activate delivery via Uber Direct through Deliverect’s Dispatch, create personalized offers, and grow smarter.
Olo provides enterprise-level online ordering solutions that integrate with a restaurant's existing systems, offering features like digital ordering, delivery integration, and guest data analytics. Designed for scalability, Olo supports multilocation brands in enhancing their digital ordering capabilities.
Owner provides restaurants with a comprehensive platform that includes online ordering, website creation, and marketing automation tools. By focusing on direct customer engagement, Owner helps businesses increase repeat orders and grow their online presence.
Square Online enables restaurants to quickly launch a mobile-optimized ordering page that integrates directly with their Square POS system. With features like social media integrations, SEO tools, and various fulfillment options—including pickup, delivery, and QR code ordering—Square helps businesses expand their reach and simplify the ordering process.
Toast’s Online Ordering platform empowers restaurants to create a fully branded, commission-free ordering experience with customizable layouts, fonts, and colors. Integrated seamlessly with Toast POS, it offers real-time menu syncing, order throttling, and multilocation support to streamline operations and enhance customer satisfaction.
More Uber Direct partners
Merchants growing with Online Ordering and Uber Direct
“Uber Direct for Toast Delivery Services has been a great addition to our delivery platform. It allows customers to order through our website, keeps delivery prices down, and offers speedy, convenient service. We love the seamless integration. I would highly recommend!"
Brian Terpay, COO, Over Easy
Webshop from Uber
Webshop from Uber lets merchants take orders directly from their own website or social channels. You can customize your commission-free online ordering site, which is integrated directly with Uber’s delivery network. With features like real-time menu syncing, built-in marketing tools, and reliable delivery fulfillment, Webshop helps you grow direct sales while keeping operations simple.
Step 1: Visit Uber Eats Manager
Log in to Uber Eats Manager, then select Webshop under “Store” in the side navigation. (New merchants will first need to sign up with Uber Eats.)
Step 2: Create and customize your page
Follow the steps to set up your Webshop page, including customizations with your logos and colors.
Step 3: Promote your store and receive orders
Promote your unique online ordering URL so customers can place orders for pickup or delivery directly through your Uber-powered online store. Use built-in analytics and real-time tracking to monitor orders and improve operations.
Frequently asked questions
- How do I choose the right platform partner for my business?
Each partner offers unique features—like loyalty programs, marketing tools, or POS integration. Consider your restaurant’s size, tech setup, and customer needs when comparing options.
- Can I use more than one platform partner at the same time?
Yes, many businesses use multiple partners for different services (for instance, one for online ordering, another for delivery management). Be sure to check for compatibility with your POS and operations.
- How do these partners integrate with Uber Eats and Uber Direct?
Partners that integrate with Uber Eats offer features like menu and store management as well as unified order management. Partners that integrate with Uber Direct allow you to tap into Uber’s global courier network for delivery.
- How much do these platform partners cost to use?
Pricing varies by partner and depends on the features you choose. Some charge a monthly subscription, and others offer tiered plans. It’s best to connect with each provider directly to get a custom quote that fits your needs.
- Do these online ordering solutions charge commission fees?
Most partners listed here offer commission-free online ordering channels, helping you keep more of each sale. Be sure to confirm specific pricing with each provider.
- Can I keep customer data from my direct ordering channel?
Yes—most platforms allow you to own your customer data, so you can build loyalty programs, run targeted marketing, and grow repeat business.
- How do I set up Webshop?
Restaurants that qualify can enable online ordering through Uber Eats Manager. Simply log in, navigate to the Webshop tab, review the product details and pricing, accept the terms and conditions, and choose the desired locations for Webshop activation. This process generates embeddable links for your website, allowing you to quickly launch online ordering through your website, social media, and email marketing.
- How do I receive orders from Webshop?
Orders from Webshop will flow through in the same way that you receive your orders from Uber Eats today. This includes both POS- and non-POS-integrated locations.
- If your POS is integrated with Uber Eats, orders will come through POS
- If your POS is not integrated, orders will display wherever you currently receive them (in tablet, in Uber Eats Orders online, or in Uber Eats Orders mobile)
- How will the orders be fulfilled?
Pickup and delivery are both available for Webshop.
- Can I limit Webshop to a subset of my restaurant locations?
Yes. We’ll generate links for all your locations during the signup process. You can decide which to add to (or remove from) your website, social media profiles, and marketing emails. Reach out to your Account Manager or request a review of the locations setup at onlineordering-usc@uber.com.
- Where can I access customer data?
Customer data is available for customers who opt in at checkout. You can access it through the Reports section in Uber Eats Manager by choosing the “Webshop customers” report type. You’ll be able to access the name, surname, email, first and last order date and time, lifetime spending on your store, and cumulative number of orders.
- Will promotions work with Webshop?
Yes, any promotions you create in the Marketing tab of Uber Eats Manager will apply to your Webshop menu.
- How can customers access Support?
Uber Eats will manage customer support on your behalf for online ordering. Customers can access the Support team through the tracking window during live orders, choosing the Help button. For non-live orders, customers can reference help.uber.com/ubereats for support.
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