Hot Lips: from poke storefront to fried chicken virtual restaurant
August 11, 2022 | Global
How do you operate a fried chicken restaurant out of a kitchen that serves poke? Let Manager Jamie Mitchell show you how they launched Hot Lips virtual restaurant on the Uber Eats platform.
Ha! Poke is a growing brand for (you guessed it) top-notch poke in New Zealand. After thinking about how they could get more out of their brick-and-mortar, they launched Hot Lips, a delivery-focused Nashville-style fried chicken concept. It runs out of their current kitchen and connects to delivery people and customers on the Uber Eats platform. Now, Hot Lips is one of the most successful virtual restaurants in their area, and a core part of their overall business model. Watch to get the full story.
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